In an effort to bring more and more convenience to its customers, LuLu International Exchange, on Thursday opened its 17th branch in the UAE. The new branch, located on the Naif Road area in Dubai was inaugurated in the presence of Salim MA, Director Emke / Lulu Group. Adeeb Ahamed, CEO — LuLu Financial Group the holding company of Lulu Exchange speaking at the inauguration said: “We are extremely delighted to add one more branch to our growing network. Our emphasis on customer satisfaction with superior service has made us a favourite of customers, across the Emirates in just three years of us beginning our operations.” LuLu International Exchange is a part of the larger LuLu Financial Group (LuLu FG), an emerging global Non-Banking Financial Group. With the opening of the new branch, the cumulative branch count of LuLu FG has now risen to 45. The group currently has operations in Oman, Kuwait and India apart from UAE. “The Group is looking further to expand in Bahrain and Qatar by 2013 as a part of its expansion plans in the Arabian Gulf region and countries in the Asia Pacific region such as Australia, Malaysia, Philippines and Indonesia in the near future. We already have liaison offices in India and Bangladesh to facilitate smooth functioning of the group’s remittance business operations and provide the best services to its customers” emphasised Adeeb when asked about the group’s expansion plans. “With this branch in Naif Road, we intend to take money transfer services closer to our target customers in the Deira and nearby areas,” he added. From gulftoday