As the Partner Managed Cloud of SAP in the UAE, du has officially signed a seven-year agreement with the Sharjah Asset Management (SAM) to provide them with fully integrated and proven SAP asset management software solutions, which will manage their critical business processes and operations, hosted by du’s private cloud.
SAM is the investment arm of the Government of Sharjah, which is responsible for the asset management of properties. By building strategic partnerships with leading asset management companies and investment agencies, SAM serves as a conduit for driving Sharjah's continued economic growth.
The telecom company will help SAM to manage the entire asset lifecycle with world-class enterprise asset management software from SAP. With real-time visibility into asset performance and powerful analytics, it’s easier to optimise asset usage, shrink costs, manage capital expenditures better, and ultimately maximise SAM’s return on assets, including fixed property, plant, and equipment.
"Our customers really appreciate the payment flexibility that we offer as a SAP cloud provider. With this solution, one size does not have to fit all and our customers can tailor their plans to fit their needs. With du’s managed cloud, SAM can hold just one contract covering all aspects of the solution, including software, infrastructure, maintenance, and ongoing management services," said Farid Faraidooni, Chief Operations Officer, du.
Ibrahim Al Houti, Chief Officer for Support Services of SAM said, "We are pleased to join forces with du, whose services will further enhance our business objectives. This deal will help us transform our business into a digital operation, so that we are able to serve our customers better in real time."
Key advantages of SAM’s agreement with du include accelerated time to value due to the core competencies and infrastructure maintained by du; reduced risk to mitigate the uncertainty of usage requirements and operating costs; and updated software with all of the latest fixes, enhancements, and features of the SAP software.
"The Sharjah Asset Management is demonstrating the best practices in public-private partnerships to drive future government innovation, and the UAE’s nationwide digital transformation. SAP continues to take our co-innovation partnership with du to the next level, enabling the UAE’s public sector to use real-time cloud solutions to cut costs and enhance competitiveness," said Tayfun Topkoc, Managing Director, SAP UAE.

Source: WAM