Borouge, a leading petrochemicals company and a joint venture between Abu Dhabi National Oil Company, ADNOC, and Austria-based Borealis, is set to showcase its diverse portfolio of differentiated and sustainable polyolefin solutions at ArabPlast 2017, the region’s largest plastics, petrochemicals and rubber trade show to be held in Dubai from 8th to 10th January.

Participating as the Principal Sponsor under the theme, "Together We Innovate," Borouge will demonstrate its approach to utilising its proprietary technologies Borlink and Borstar, as well as innovation and material science, to bring value to customers, suppliers, end users and wider stakeholders.

"We are committed to supporting ArabPlast and participate as the Principal Sponsor in this highly strategic event, which reflects the growing regional petrochemical expertise and underscores the industry’s importance in diversifying the UAE economy," said Hazeem Sultan Al Suwaidi, Senior Vice President, Regional Middle East, Africa and Exports, Borouge.

"We are looking forward to meeting with our colleagues from across the globe to see how best we can develop world-class end-use applications that make a difference in people’s lives every day. Borouge will be able to utilise this platform to meet with customers, partners and peers, showcase its transforming, innovative polyolefin solutions, and emphasise the opportunities it creates throughout the value chain," he said.

"This is a unique occasion to share best practices, explore new opportunities, exchange knowledge and identify ways to further enhance our ability to meet the continually changing needs of the market, enhance customers’ production and increase their competitiveness," Al Suwaidi added.

This year, the company will highlight its experience in operating the completed Borouge 3 plant, after recently commissioning the state-of-the-art cross-linked polyethylene (XLPE) reactor, the first of its kind in the region.

The Borouge 3 plant, which increased the company’s total production capacity to 4.5 million tonnes of polyolefin per year, made its complex in Ruwais the largest integrated polyolefin facility in the world.

Following the expansion, Borouge is in a stronger position to provide quality products at scale and capitalise on growing market requirements, particularly in the Middle East and Asia, where demand is expected to rise significantly. Borouge will also display all of its innovative solutions that cater to infrastructure, energy, packaging, agriculture and healthcare sectors at its booth.