New form “Triumph” New York - Arabstoday Women who are looking to keep cool this summer might want to invest in the latest piece of lingerie - an ice pack bra. Triumph\'s new “Super Cool Bra”, unveiled in Tokyo, comes complete with gel pads which should be placed in the freezer for up to two hours before inserting into the cup area. This piece of underwear comes in two different colours and is also adorned with a sprig of mint and miniature wind chime which offer a “refreshing fragrance and sound”, according to the maker. Both bra cups have been designed to look like fishbowls, with the blue gels pads slipped behind a fish and seaweed pattern. The bra was created to encourage Japanese residents to cut down on air conditioning use to conserve power amid the country\'s energy crisis. The undergarment manufacturer is known for creating unusual brassieres. In 2010, it released a talking bra that can welcome tourists to Japan in three languages. Another is geared for greenthumbs and is capable of growing rice - complete with soil and rice seeds in the cups.