The British Fashion Council (BFC) has today announced London’s emerging menswear talents who will receive NEWGEN MEN, sponsored by Topman, support to showcase their AW14 collections at London Collections: Men (6-8 January 2014). Ten designers will be awarded sponsorship for AW14, the highest number of designers to receive support in one season since the initiative launched in 2009. This season, three new designers join NEWGEN MEN: menswear brand Common; Fashion East star Kit Neale, who will host presentations on the LC: M schedule; and footwear designer Diego Vanassibara, who will exhibit his collection in the Designer Showrooms. The recipients for AW14 are Agi & Sam (pictured above), Astrid Andersen, Common, Diego Vanassibara, Kit Neale, Lee Roach, Martine Rose, Matthew Miller, Nasir Mazhar and Shaun Samson. All recipients receive sponsorship and showcasing opportunities at London Collections: Men, as well as tailored business and mentoring support with a view to increasing the success of their business commercially and building relationships with key press and buyers. The BFC are working with DLA Piper to provide legal and commercial advice to the designers which have been selected for NEWGEN MEN AW14.