With the aim of becoming the world's most active city in the world, Dubai residents have been asked to champion a fitness movement and commit to 30 minutes of daily activity for 30 days.
The '30 minute x 30 days' Dubai Fitness Challenge was announced by His Highness Sheikh Hamdan bin Mohammed bin Rashid Al Maktoum, Crown Prince of Dubai and Chairman of the Executive Council of Dubai Government and Dubai Sports Council on Monday with the aim of motivating residents to take up physical activity and making Dubai the most active city in the world.
Running from October 20 to November 18, the challenge is the emirate's only multi-activity, city-wide fitness movement to date. Encompassing all forms of activity - from walking, team sports, intense fitness regimes, paddle-boarding and aerobics to football, yoga, cycling and everything in between - this will be an action-packed and most importantly personally rewarding month of self-discovery, social interaction and enjoyment for everyone of all ages, abilities and fitness levels.
The new challenge seeks to inspire Dubai's citizens, residents and visitors to boost their physical activity by committing to a minimum of 30 minutes of daily activity for 30 days through a wide range of fitness activities, sports or exercise.
"Dubai aims to set an example for cities around the world in encouraging citizens to give high importance to physical activity and sports," said Sheikh Hamdan.
"We are very keen to spread a culture of fitness since we strongly believe that making physical activity and sports a part of their daily routines will help people significantly improve the quality of their lives."
"The Dubai Fitness Challenge has been designed to motivate people to pursue an active and energetic lifestyle. This complements other initiatives we are pursuing to transform Dubai itself into the world's happiest city by providing a positive social environment and the conditions for an enriching lifestyle," he added.
The challenge will also give participants the opportunity to experiment with new and exciting ways to improve their fitness levels, and experience the wide range of sports and exercise programmes that will be showcased across the city that they may not have tried before.
Source: Khaleej Times
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