Facebook puts ads on all platforms for revenue growth
Abu Dhabi - Emirates Voice
As Facebook is running out of places to put ads in News Feed, its core money maker, it is now turning to other platforms - WhatsApp, Messenger and Instagram - for revenue growth.
According to a report in ReCode, Facebook has determined that it can't put more ads into users' feeds without harming their experience.
"The industry term for this is ratio of ads to other content, called 'ad load', and Facebook says News Feed's ad load is all maxed out, hinting that its revenue growth might slow down 'meaningfully' this year due to this," the report said on Saturday.
So, Facebook has now started selling mid-roll video ads and funding video projects that could host those ads. The company is even paying video publishers to make TV shows for Facebook.
It started selling ads inside Instagram Stories and on the same feature on its other platforms such as Messenger, WhatsApp and Facebook itself.
- IANSource: Khaleej Times
GMT 23:43 2017 Thursday ,09 November
Snapchat launches redesign as growth disappoints Wall StreetGMT 20:02 2017 Thursday ,12 October
Facebook, Instagram back after brief global outageGMT 09:13 2017 Saturday ,16 September
Facebook to decide who can cash in on adsGMT 16:24 2017 Saturday ,09 September
Facebook turns more friendlyGMT 20:48 2017 Wednesday ,06 September
Facebook bids $600 million to livestream IPL matches
With Job Cuts, China Deal
France's Carrefour revamps operations
Paris - Emiratesvoice
France's Carrefour group said Tuesday it is overhauling its business in a transformation plan involving thousands of job cuts, a product revamp and new partnerships in China. Carrefour, which was the world'sTo partake in Beiteddine Festivals
Singer Bruni arrives in Beirut Sunday evening
Beirut - NNA
French renowned singer and supermodel, Carla Bruni, is expected to arrive this evening at Rafic Hariri International Airport in Beirut, accompanied by her husband, former French President Nicolas Sarkozy. BruniIn France
Microsoft to open 4 data centres
Paris - Emiratesvoice
Microsoft is to open 4 data storage centers in France to meet strong customer demand for cloud computing, the head of the software giant's French operations told the Agence France-Presse onIn Olympic Spotlight
'Friendly and kind' N. Korean skaters
Taipei - Emiratesvoice
North Korea's figure skaters Ryom Tai-Ok and Kim Ju-Sik are "friendly and kind and a little bit shy", South Korea's Kim Kyueun said Tuesday ahead of their hugely anticipated Olympic appearance. The skater is competing with her partner Alex Kam in theFor $11.6 Bn
Sanofi buys US haemophilia treatment
Paris - Emiratesvoice
French pharmaceutical firm Sanofi said Monday it had reached an agreement to purchase US biotech company Bioverativ, which specialises in treatments for haemophilia and rare blood disorders, for $11.6 billion. Sanofi's chief executive Olivier Brandicourt said the acquisition "enhances its presence in specialtyParis show pays homage
to 'eternal style' of late Alaia
Paris - Emiratesvoice
Two months after legendary designer Azzedine Alaia's sudden death plunged the fashion world into mourning, an exhibition in homage to the "King of Cling" opens Monday in his studios in Paris. The Tunisian-born designer, renowned for the way his clothes hugged the body, died suddenly in November aged 82, reportedly of heart failure after falling down the stairs at his home. The diminutive maverick, who ignored fashion week convention by showing when and where he wanted, in July produced his first couture collection in six years to rapturous reviews. Now some of his most iconic dresses are going on display in the glass-roofed gallery next to his studio and home in the Marais district where he used to show his creations. It includes the dress worn by supermodel Naomi Campbell, his longtime friend and muse, when she led
GMT 10:31 2014 Tuesday ,23 December
Mirages of failure: Lebanon cannot wait
GMT 05:14 2024 Wednesday ,07 February
Sophisticated Classic Dining Room Design Ideas
GMT 07:03 2017 Sunday ,12 November
How Britain supported Gaddafi’s approach suppress opponents
GMT 11:37 2015 Monday ,06 July
Latin America celebrates Greek austerity 'No' vote
GMT 23:09 2017 Sunday ,28 May
Dubai-Sharjah roads clogged hours before iftar
GMT 05:30 2016 Tuesday ,27 September
Egypt to attend 19th summit meeting of COMESA countries in October
GMT 18:06 2017 Wednesday ,05 July
Palm-sized baby born in UAE
GMT 06:16 2017 Thursday ,14 September
Saudi aggression wages 15 air strikes on Haradh, Medi
GMT 06:31 2017 Thursday ,16 March
Allergan celebrates commitment to KSA with new entity inaugural
GMT 12:39 2017 Tuesday ,10 October
Turkey urges US to reverse visa halt, summons another staffer
GMT 00:51 2016 Thursday ,01 December
Net Asset of South Korea's Overseas Funds RiseGMT 10:42 2011 Wednesday ,13 July
South Korea begins construction of Korean alphabet museum
GMT 16:18 2016 Saturday ,12 November
Indian bank shares slump as new notes prove elusive
GMT 11:18 2017 Friday ,10 March
Sheikh Mohammed offers condolences to family of Emirati soldier
GMT 07:16 2017 Monday ,11 September
Saudi warplanes hit Taiz
GMT 19:44 2017 Thursday ,04 May
Qatar Stresses Importance of Establishing Nuclear-free Zone
GMT 00:05 2017 Wednesday ,26 July
Leadership congratulates Tunisian presidenGMT 06:57 2012 Thursday ,31 May
The Jump OffGMT 06:16 2012 Thursday ,25 October
Sudan accuses Israel of air raid, threatens action
GMT 01:11 2017 Thursday ,06 July
Decree for restructuring Ajman realty officesGMT 12:04 2012 Sunday ,06 May
Poetry For DummiesGMT 15:12 2012 Sunday ,26 February
Sex-guide according to your ageGMT 07:45 2012 Thursday ,08 March
Zafran: Michelin-star food in a mall
GMT 18:38 2017 Saturday ,09 September
Why Indian cities must go for low-carbon energy
GMT 14:11 2013 Wednesday ,24 July
Tropical ecosystems regulate variations in Earth\'s CO2 levels
GMT 20:36 2017 Saturday ,28 January
Serena Williams Wins Record 23rd Grand Slam Title
GMT 04:07 2017 Friday ,01 September
5.2 magnitude quake hits southern Iran
GMT 12:50 2017 Monday ,25 September
Top Palestinian negotiator awaiting lung transplant in US
Maintained and developed by Arabs Today Group SAL.
All rights reserved to Arab Today Media Group 2021 ©
Maintained and developed by Arabs Today Group SAL.
All rights reserved to Arab Today Media Group 2021 ©
Send your comments
Your comment as a visitor